The former England captain Wayne Rooney has taken up the Birmingham challenge as he adds another chapter in his managerial career.
Wayne Rooney forged a remarkable career ever since breaking onto the scene as a precocious 16-year-old in 2002, going on to break records with Manchester United and England.
Nearly two decades in the Premier League, including a trophy-laden 13 years at Old Trafford, combined with a stint in Major League Soccer have ensured a rewarding lifestyle for the striker.
His status as one of England's greatest ever players was sufficient to attract sponsors from across the planet and he has collaborated with a variety of industry brands.
Now on the other side of his playing career and navigating the world of coaching, GOAL takes a look at Rooney's net worth, salary, sponsorships, and more.
What is Wayne Rooney's net worth?
| Net worth: | £170m |
| Source of wealth | Football contracts, endorsement deals, business investments |
| Date of birth: | October 24, 1985 |
| Country of birth: | England |
Rooney's net worth is estimated at around the £170 million ($207m) mark based on his career earnings so far.
The Englishman had the chance to bolster his fortune massively by moving to the Chinese Super League a number of years ago but chose to turn down that gold rush opportunity.
Instead, a brief return to Everton transpired, which was followed by a lucrative move to D.C. United in North America's MLS, where he was one of the best-paid players.
He then moved to Derby County in 2020, where he was interim player-manager before taking the managerial reins on a permanent basis.
Rooney is set to continue working in England, after signing a three-and-a-half-year contract to lead Birmingham City in the Championship following the sacking of John Eustace.
What is Wayne Rooney's salary?
Rooney was reportedly paid a basic wage of £250,000 a week at Manchester United that rose to £300,000 when the value of his commercial rights was accounted for.
It was due to run until the summer of 2019, meaning Rooney could have continued to bank it to the tune of over £30 million in total, but instead, he chose to take a pay cut to rejoin Everton in search of first-team football.
At Everton, Rooney earned around £150,000 a week, though that is still a considerable outlay for the Toffees. His contract was so big, in fact, that United allowed him to leave on a free transfer rather than demanding a fee.
It was widely agreed that Rooney was the highest-paid player in the Premier League until Paul Pogba bagged a contract said to be worth £290,000 a week in base salary.
The MLS Player Association website indicates that Rooney earned $3.5m (£2.6m) a year as a Designated Player at D.C. United, which means he was earning in the region of $70,000 a week.
And, according to the Sun, he was on a similar figure at Derby County, with the Championship club content to match the star's wages in order to secure his services.
As of the date, Rooney will be offered £1.5 million a year for his services at Birmingham. His wage will come close to the £29,000-a-week mark, which is more than three times outgoing manager Eustace's £9,000-a-week wage.
How much does Wayne Rooney earn per minute/hour/day?
Considering Rooney's £1.5m annual package at Birmingham, he will be earning approximately £29,000 a week and over £116,000 a month. It's a huge drop from the salary offered at DC United and Derby.
His earnings now work out at around £173 an hour, or £4,143 a day.
| Timeframe | Earnings |
| Per second | £0.05 |
| Per minute | £2.9 |
| Per hour | £173 |
| Per day | £4,143 |
| Per week | £29,000 |
| Per month | £116,000 |
| Per year | £1.5m |
What sponsorship deals does Wayne Rooney have?
Rooney's boot sponsorship deal during his playing days was with Nike and it was reportedly worth £1 million a year.
Late in 2015, it was reported that Adidas was trying to snap Rooney up months after taking over the production of Manchester United's kit, but that switch did not materialize.
When Rooney was facing scrutiny for alleged infidelity in British newspapers in 2010, the Daily Mail estimated the value of his four main endorsement deals - with Nike, Harper Collins, EA Sports, and Coca-Cola - was over £2.5m.
Coca-Cola, however, ended its £600,000-a-year relationship with him amid the allegations.
Slightly bizarrely, United also started to push players into spin-off movie trailers for a brief period in the late 2010s - and none more so than Rooney while he was at the club.
He was front and center of an 'Independence Day: Resurgence' promo and saw his aging and downturn in form used to push the new Wolverine film in February 2017.
While it is not a sponsorship, Rooney teamed up with Amazon Prime for the 2022 documentary 'ROONEY', directed by Matt Smith, who has also worked on programs involving David Beckham, Rio Ferdinand, and Gordon Ramsey.
How many social media followers does Wayne Rooney have?
Wayne Rooney has a combined social media following of over 63 million across a number of platforms. Clearly, Rooney's fanbase has been keen to follow his adventures, as he boasts 16.2 million followers on Instagram.
He also shares old throwback photos of himself and the old England team, as well as pictures of his wife Coleen and his children.
He boasts a further 30m likes on his official Facebook account, making him one of the most well-supported footballers on the platform, and over 17m on Twitter.
What businesses does Wayne Rooney have?
Beyond his personal property investment and spending on things like cars and racehorses, Rooney seems to keep his business decisions pretty low-key.
In 2013, he was reported as being part of a partnership, along with cricketer Kevin Pietersen and businessman-turned-TV-personality Theo Paphitis, that invested in small businesses. As far as Rooney's overall worth goes the sums were pretty low, with each party putting in around £200,000.
Occasionally other interests pop up here and there. One that emerged in recent years was the backing of a hotel in Newcastle, which has been supported by a number of Newcastle United players past and present as well as a few other recognizable Premier League names.
Like a number of other footballers, Rooney has also invested money into NFTs, notably teaming up with DOSBRAK and 'Block Asset'.
What charity work does Wayne Rooney do?
Rooney works with a number of charities close to him and his wife, Coleen, in the north-west of England and they benefited hugely from the veteran's Manchester United testimonial match in 2016.
The Rooneys donated all of the £1.2m proceeds from the match against Everton to four organizations - the NSPCC, for whom Wayne is an ambassador, Claire House Children's Hospice, Alder Hey Children's Charity, and the Manchester United Foundation.
According to the Manchester Evening News, the Manchester United Foundation used the cash to set up a Wayne Rooney scholarship to help children from deprived areas go into further education.
Through his own Wayne Rooney Foundation, Rooney hoped to raise £5m for various causes in 2017.
On November 4, 2018, Rooney announced that he would be returning to the England team following his retirement from the side in 2017 for a one-off appearance to raise money for the Wayne Rooney Foundation.
He put on the Three Lions shirt one last time for the charity-friendly fixture against the U.S. National Team on November 15 of that year.
"I am truly humbled and hugely excited to play for England at Wembley again," Rooney said in a statement to the FA. "I would like to thank Gareth Southgate and The FA for inviting me back and helping to support my Foundation in the process.
"Playing for England was the greatest honor of my career – so winning my 120th, and final, cap will be a particularly special moment for me. It’s fitting that the match will be against the USA and I hope that both sets of fans enjoy the game."
